How Dr Morgana McCabe Allan helped Jane Mann transform her business, 10x her income and manifest an amazing home, husband and enviable work life balance.

The Client:

Jane Mann: is a Somatic Coach who focuses on helping individuals to find their power, move out of victim consciousness, grapple with boundaries and recognise what their strengths are. With a background in occupational therapy, Jane now focuses on helping her clients to restore their joy and embodied empowerment through somatic coaching, yoga and bodywork. 

The Problem:

‘I was super duper lost and didn’t know where I was going’

Jane had been working to build her own business for three years and was struggling. She couldn’t determine her niche and felt that her focus kept shifting and that nothing was working sustainably:

‘I just felt like I was starting over and over again and nothing was really building and I would go through these real sort of bouts of feast and famine…I was burnt out and frustrated and lost and all of these things when I came to Morgana.’

Becoming frustrated with the seemingly endless cycles of reinvention and dipping in and out of different practices, Jane felt that she needed to clarify the direction and focus of her business. At that time, she also wasn’t charging enough; not having the confidence to recognise the wealth of experience and varied skill set she was offering her clients.

‘I was teaching yoga and working with people with injuries and then I would do some trauma work. And what I was also doing was really massively under charging for the amount of actual skills and experience that I had at the time. I would start something new and charge less for that because it was new, rather than saying, yeah, okay, the front is new, but actually, I’m still bringing these years of experience that are behind me to this situation.’

At this time, Jane was unhappy, feeling that her practice wasn’t aligned and instead she was trying to make herself fit into a schedule that wasn’t serving her personally or professionally –

‘For years, I’ve tried to squeeze myself into a schedule…and I could never, ever do it because my body would need something else. I used to have all these rigid schedules that I couldn’t stick to and would beat myself up about it and be really pretty miserable.’

With Morgana’s guidance, Jane was able to start to recognise her strengths and forge a path towards what she wanted her business to be and how she wanted to show up within it. Listening to her body and recognising cycles with Morgana’s help, allowed Jane to begin her transformative journey:

‘I was super duper lost and didn’t know where I was going and now I feel really pretty clear on what my purpose is…this is what I’m good at and this is what I’m here to teach…The irony of where I started was I wasn’t listening to my body at all and now my whole life is body led.’

The Solution:

‘I just felt like I was just cleaning up and getting into more alignment in every area of my life through that programme.’

Jane began working with Morgana following her free series as she noted the very real benefits of Morgana’s holistic, personalized approach to coaching.

‘I joined her for the year long ‘Manifesting Masters’ group programme and just loved it. It was so rich and touched on so much; she just works with everything – all the different areas of your life and things. I just felt like I was just cleaning up and getting into more alignment in every area of my life through that programme.’

Business coaching which felt good and tackled growing your revenue in a positive way – sales without shame – really appealed to Jane and she finally felt she was moving in the right direction for her business with Morgana as her guide.

‘I joined the series and it was the first Money mindset programme that I joined – and I’d done a few – that didn’t feel like icky and gross and just about the money. She’s so genuine and so loving and she’s not making money for the sake of making money and it just really resonated. I felt her love and was like, this is the teacher that I want. She showed love for other people and love for herself. It felt really good.’

Right from the beginning, they dug deep and started to recognise and unravel patterns and cycles and make connections that Jane hadn’t previously investigated:

‘Morgana helped me to just really start to go deeper around why these patterns of bust and boom were happening and where that comes from and how it wasn’t the external stuff to do with the business at all. It was what was going on inside of me that was old patterns, trauma patterns of flight and fight – mostly flight really – and freeze and relationship patterns’

Recognising these cycles and working with them, rather than battling against them was wholly freeing for Jane, both personally and professionally. This burgeoning understanding empowered Jane to be kind to herself and quickly thrive in her relationships and business ventures.

‘I didn’t used to have that trust at all but because Morgana works so in connection with cycles and nature, and everything around us works like that, it’s really helped me to recognise I am also a cyclical being. I also need rest and down time.’

Testament to her success, Jane re-signed with Morgana multiple times following ‘Manifesting Masters’:

‘I knew that I already wanted to work with Morgana one to one before the end of the programme because I just thought – if this is what I get out of the group programme, one to one is going to be insane.’

Straight away, Morgana could see that Jane was not charging enough for her services and so she encouraged Jane to raise her prices, even with her pilot programs where Jane lacked this confidence, to align with the diverse range and quality of skills and experience she was providing her clients with:

‘I’ll launch something new and be like, oh it’s a pilot, so I should only charge that. And [Morgana] would say, “Yeah, but you’re the pilot and you’ve taken like a million flights. Come on, up that price.”’

This allowed Jane to better recognise the value of what she was offering and increased her confidence in sales.

The Results So Far:

‘It was just so worth it. It is so worth it.’

Working with Morgana, Jane was able to manifest her dream impact and income beyond what she would have ever thought was possible –

‘I 10xd my income, which is like, when you see it like that, it’s massive. Over the year that I increased my income by ten.’

Challenging Jane to really re-evaluate the worth of her work and consider the immense value that she offers to her clients catalyzed an immediate shift in Jane’s business;

‘I remember some of our first calls where she was asking, okay, what are you charging for these one offs? And I’d be like, well, sometimes £40, sometimes £60, and Morgana would say, Jane, I go to these classes and have a session and it’s at least £120. How would that feel? And I was like, I could never charge that. And now I’m like, yeah, I definitely would. And in fact, now I don’t even do one offs anymore because A, I don’t want to and B, I don’t think it serves the client.’

That’s another change Jane made whilst working with Morgana, remodeling her business to focus on offering more sustained and comprehensive packages for her clients, instead of single sessions:

‘I’ve started to see that the benefits of my work really can be reaped when we work together long term. And I can just own that and be like, no, I don’t do one offs for £100 or whatever. We work together for four months or not at all…I would never have dreamed of that before working with Morgana. I was just looking at the models that I saw other people doing, like body work for £50 , a yoga session for £50 and not actually thinking, if you get in a long term container with me, things can go so much deeper. This didn’t occur to me.’

That shift didn’t take long at all. Jane started with her first bigger offer:

‘I went from $50 an hour to like $1500 for six sessions or something. And that felt huge. That felt massive to be asking for that, but people were saying, yes, and it was just amazing. I felt like the work had been valued.’

Trusting in her own business model has been a huge progression for Jane. Where before she would compare herself to similar practitioners she found online; she now doesn’t feel that pressure to emulate others and is confident following her own aligned path –

‘You can look around you and then pit yourself against other people, which you have no idea about really. You could look at their website and maybe it’s all shiny and they’ve got great photographs and you could think okay they’re more experienced than me. Therefore, they should charge more. I still don’t have a website, I don’t have photographs, I don’t have any of that stuff. Working with Morgana, I really now trust that the number of clients I have at any one time are exactly what I need. ’ 

Jane now signs dream clients from a very simple social media strategy and is seeing more and more referrals into bigger packages, and now even has a vision for a $7k-$10k offer.
Much more than transforming her income, Morgana also acted as a welcome reminder to Jane of the beautiful business she has created and the truly transformative nature of her work.

‘Whenever I forget that she’s the first one there to tell me this is so important: what you’re doing and what you can teach people; the stuff you have to share is so valuable and it’s worth people investing in because it changes their lives.’

Jane speaks very highly of her work with Morgana and credits their work as helping her to break free of unhelpful patterns and allowing her to achieve the incredible success that she has:

‘I wouldn’t be where I am without having worked with her. I just couldn’t have…I mean, the evidence is there. I was self employed for like three years and was just spinning over the same stuff. I really needed to work with somebody to help me get out of that and see all of that. I just couldn’t see those patterns even.’

Now, Jane feels confident investing in herself – when she experiences periods of bust and boom it isn’t  because she is struggling but because she is taking the leap and making big investments in herself and her business:

‘I know I’m going to make this investment and I’m definitely going to make it back. Whereas that was not like that before. I would be like, I can’t do it, it’s so much money. I’m not going to make it back and I just didn’t have that trust in myself. And now I’m like, yeah, I’m going to invest because it’s going to give me so much and then I’m going to be able to give so much back and create new things, and the money is just going to flow back in again. It’s great.’

Beyond business, Jane’s life completely transformed during her time working with Morgana. She made leaps both in her personal and professional life, moving continents, marrying a wonderful man and manifesting an amazing home. Her aligned business now enables her to work when she chooses and meet her needs personally and professionally with ease and joy:

‘Since working with Morgana, I have moved country, gotten married, bought a house and gotten so much clearer on my business and just my trust in myself and how things work in nature and cycles and, like, I just feel so much better. Morgana is so wonderful, as well as celebrating with me and helping me to remember…She sometimes says to me, Jane, you think you haven’t come very far, but how much you do, even in a week, is like what other people do in a year. You’re moving so quickly.’

Overall, Jane could not be more complimentary of her work with Morgana and her experience of coaching:

‘If, like me, you have been trying to build your own business by yourself – you’re trying to go it alone, and it’s been hard – then Morgana is a great person to help you to really get things off the ground in a really holistic way. There’s a lot of business coaches out there and a lot of them focus just on the money whereas Morgana has got this whole holistic, deeply connected approach that touches every area of your life, not just your business. And I think that’s why she really was the coach for me.’

In the end, for Jane, taking the leap and making the investment in herself, ‘was just so worth it. It is so worth it.’

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“I signed my first client!! {…} I showed up on the call fully present, gave her everything I could and I told her I want to offer her a 3 month package where I will honour the free sessions I had posted about within the price point. And she signed up! 🙂 “

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